Web Marketing News Thursday, 13 December 2007

A website is not just for Christmas!

A highly effective web site is essential, so why do so many business' neglect to keep their sites up to date?

There are so many sites out there with out of date content, contact details, spelling errors, broken links and web forms that don't work. One of them could be yours!

A simple content management system (CMS) will empower your firm to bring website management in-house; transferring control over your sites content to non technical staff. Saving you time and money.

As marketing consultants, we encourage website owners to challenge their web designers to produce websites with a content management system and make the best use of free social networking tools like blogging, social bookmarks, podcasting and rss feeds.

This will empower site owners like yourself to keep your customers educated and informed regularly with fresh case studies, product updates, price changes, news, success stories and anything else that takes your fancy!

It's not only about Google and search engine optimisation (SEO). Once they've landed on your site you have to hold that visitors attention and give them a reason to buy, bookmark your site and come back to your site time and time again (referred to as sticky marketing).

There's no point paying thousands to drive traffic to your site if your website fails to convert browsers into buyers :-(

So this Christmas why not invite us to review your website, over a glass of mulled wine?

We'll take a look at your competitors websites too and draw up a shortlist of your sites strengths, weaknesses, opportunities, threats absolutely free! You'll be glad you did :-)

Talk to us about your project
Call us on 08700.205.805 or email: results@signature.gb.com



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4 Comments:

Anonymous bebe said...

I agree, It doesn't matter how many people you attract to your website if, once they get there, they immediately get turned off becuase the site isn't working properly, under construction or the design sucks!

12/15/2007  
Blogger Estate Agent Marketeer said...

Thanks Bebe, please read our blog article 'No website No sales' http://www.signature.gb.com/blog/2007/11/no-website-no-sales.html

12/15/2007  
Blogger The Editor said...

Great blog from bebe "Who needs customers like Statler & Waldorf" http://www.boudoirbabe.co.uk/findperfectgift/2008/03/who-needs-customers-like-statler-and.html

5/09/2008  
Anonymous thebathandspaco said...

That's why we commissed Signature Image Consultants to rebrand and market our new website.

Nowadays, bathrooms are viewed more as luxury retreats than practical rooms as homeowners resolve to create their own little place of serenity where they can escape the stresses of modern day living.

At the Bath & Spa Co you'll find a big choice of bathroom styles, with everything from Victorian splendour to 21st century minimalism.

So why not call us on 01622 759800 and let our bathroom designers help you create the perfect bathroom?

6/16/2008  

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